For decades, homebuilders have relied on the same formula—shiny new houses, perfect lawns, and smiling families frozen in sunlight. But when Van Metre set out to launch its A Home for Life campaign, the goal was to tell a deeper, more human story. One that captures not just where we live, but how we live.

To bring that vision to life, Van Metre partnered with acclaimed artist Tommy Perez, known for his bold, handcrafted style and playful approach to storytelling. Instead of the usual photo spreads, Perez created a vibrant, illustrated world that celebrates all the little moments that make a house a home.

The A Home for Life campaign reimagines what it means to build new homes—focusing less on perfection and more on possibility. Through Tommy Perez’s art, Van Metre invites people to see their next home as a place where real life happens: messy, joyful, and beautifully unique.

Because at Van Metre, a home isn’t just where your story begins—it’s where your life unfolds.